J. COLE one of this years top selling artists released the video for his song "Lost Ones" during his last show in the US, in NYC and now has released it so that now only his fans can see it, so its not on MTV, BET or VH1. So watch it while its hot!!! http://bit.ly/rKRdB9

As well as telling his fans more about his background living in North Carolina http://n.pr/sbfe9M .

But of all as J. Cole fans know he is a big supporter of the NBA and in honor of the lock down NBA “Basketball Never Stops” Campaign they have developed commericals one has J. Cole shaking Kevin Garnets hand http://bit.ly/utsF99